My roommate Jess and I were just watching a re-run of the most recent episode of Project Runway (the Levi's 501 challenge). She mentioned a Levi's commercial that she saw last week and I HAD to look it up. Check out this twist on the phone booth ad we've all seen before:
HUGE kudos to Levis. I don't know how this ad will do selling jeans, though I think the two pair of men's 501s side-by-side are pretty effective. I'm really impressed that Levis went there with this commercial. It's high time advertisers changed up the message a little bit. I'm sure the Fred Phelpses of the world will be dragging it through the mud in no time but, for the time being, let's enjoy this little bit of flaming liberal heaven.
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1 comment:
Yes, you did tell me that they weren't your mother's jeans. Now I believe you more than I ever have before.
Jean's mother.
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